We are...... in NYC!!!

I had a chance to chat with Greger Hagelin, the founder and CEO of WeSC the Swedish based street culture brand (that has some true roots). He happened to be in town ad stopped by the Museum/ Vanguard Group showroom (his eastcoast brand managers). For those not in the know Greger is not brand new to the skate and streetwear market. He has skated with Tony Hawk and Dave Andress in the 80's. This guy is cool and down to Earth. Below is a pic of him (peep the WeSC X Pepsi collab (first collab Pepsi has ever done for bottle redesign)).



Check out Greger skating at the end of the video for all you nonbelievers....